Reading Time: 4 minutesThe Same Tuesday, A Different Evening It was 9pm on a Tuesday when Sarah closed her laptop. Not 11pm. Not in defeat. She closed it because she had finished, and because her daughter had asked if they could watch something together. If you have followed Sarah’s story this far, you will remember where she started. […]
The myth that AI replaces the human touch
Reading Time: 3 minutesWhen Sarah’s Worry Changed A few months ago, Sarah was afraid AI was too complicated for her. Now she has a different worry, and it is one I hear from heart-led founders almost every week. “If I let AI help with my emails and my captions,” she asked me, “won’t my customers be able to […]
Building Confidence with AI
Reading Time: 3 minutesSarah Tried AI. It Didn’t Click. Here’s What Happened Next. Three Weeks Later! Three weeks after Sarah closed her laptop at 11 pm and decided something had to change, she sat down with a fresh cup of tea and opened ChatGPT for the first time. She typed: “Help me with my marketing.” It gave her […]
The AI Myth That’s Holding Your Business Back
Reading Time: 3 minutesWhen Sarah Almost Gave Up It was 11 pm on a Tuesday when Sarah finally closed her laptop. Three more enquiries unanswered. Two social posts unwritten. A website that still didn’t quite look right. She’d built her business from a kitchen-table dream into something real — and now that something real was eating her alive. […]
Prompt Engineering – Get it right
Reading Time: 3 minutesPrompt engineering is a crucial aspect of building an effective AI model, as the questions you ask will determine the quality of the responses you receive. The key to asking the right questions is to be clear and concise in your communication and to understand the problem you’re trying to solve. Here are some tips […]
Using AI in Digital Marketing
Reading Time: 2 minutesAI has become a powerful tool in digital marketing, offering numerous benefits that can help businesses improve their online presence, customer engagement, and overall marketing strategy. Some of the key benefits of using AI in digital marketing include the following: Enhanced Personalization: AI can analyze vast amounts of data to identify individual customer preferences, interests, […]
Why Your Small Business Needs a Newsletter
Reading Time: 3 minutesAs a small business owner, you constantly seek ways to engage with your customers and increase customer loyalty. A great way to do this is by creating an email newsletter. Email newsletters allow you to share news, updates, and promotions with your customers in a practical, targeted manner. Here, the digital marketing experts at Yuhanito […]
What is NFT and how is it used?
Reading Time: < 1 minuteNFT stands for Non-Fungible Token, a unique digital asset that cannot be replicated or exchanged like-for-like with another asset. NFTs are created using blockchain technology, ensuring that the asset is authentic and ownership is verified. NFTs are typically used to represent digital art, music, videos, and other types of digital content. They are used to […]
What is Web 3.0 and what are the benefits and disadvantages of it?
Reading Time: 2 minutesMany new terminologies are flourishing on the web today, and many of them are around Web 3.0, AI, ChatGPT and more. We have created a list of the most common questions below, but first, a quick explanation of Web 3.0. Web 3.0, also known as the “Decentralised Web” or the “Semantic Web”, refers to the […]
What is a smart contract and how does it work?
Reading Time: 2 minutesA smart contract is a self-executing computer program that allows for the exchange of assets or information transparently and securely without the need for intermediaries. It is a fundamental building block of Web3, the next generation of the internet that is decentralized, open, and secure. A smart contract is a computer program that runs on […]
