Category: Website ROI

What Results Can You Expect From Your Website? A Business Case for Inbound Marketing

What Results Can You Expect From Your Website? A Business Case for Inbound Marketing

Reading Time: 5 minutes   “How can we know it’s worth the money?” This question is unavoidable, and you better to have a very good answer if you are to convince your manager to invest. With traditional marketing tactics like printed advertising or the like, this question has often led to wavering eyes and an explanation that branding is […]

How marketing automation can give you higher ROI on your content: 7 expert tips!

How marketing automation can give you higher ROI on your content: 7 expert tips!

Reading Time: 4 minutes   Better ROI on your website with these 7 expert tips It is said that content is king, but in order to earn the top rank, your content must work with your strategy. In other words, your content must deliver a proper return on investment (ROI). Using a marketing automation system, you can create a clearer strategy […]

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