Reading Time: 2 minutes AI has become a powerful tool in digital marketing, offering numerous benefits that can help businesses improve their online presence, customer engagement, and overall marketing strategy. Some of the key benefits of using AI in digital marketing include the following: Enhanced Personalization: AI can analyze vast amounts of data to identify individual customer preferences, interests, […]
Why Your Small Business Needs a Newsletter
Reading Time: 3 minutes As a small business owner, you constantly seek ways to engage with your customers and increase customer loyalty. A great way to do this is by creating an email newsletter. Email newsletters allow you to share news, updates, and promotions with your customers in a practical, targeted manner. Here, the digital marketing experts at Yuhanito […]
What is NFT and how is it used?
Reading Time: < 1 minute NFT stands for Non-Fungible Token, a unique digital asset that cannot be replicated or exchanged like-for-like with another asset. NFTs are created using blockchain technology, ensuring that the asset is authentic and ownership is verified. NFTs are typically used to represent digital art, music, videos, and other types of digital content. They are used to […]
What is Web 3.0 and what are the benefits and disadvantages of it?
Reading Time: 2 minutes Many new terminologies are flourishing on the web today, and many of them are around Web 3.0, AI, ChatGPT and more. We have created a list of the most common questions below, but first, a quick explanation of Web 3.0. Web 3.0, also known as the “Decentralised Web” or the “Semantic Web”, refers to the […]
What is a smart contract and how does it work?
Reading Time: 2 minutes A smart contract is a self-executing computer program that allows for the exchange of assets or information transparently and securely without the need for intermediaries. It is a fundamental building block of Web3, the next generation of the internet that is decentralized, open, and secure. A smart contract is a computer program that runs on […]
What is ChatGPT and how do you use it?
Reading Time: 2 minutes We put the question to ChatGPT itself at openai.com, which it answered. — I am ChatGPT, a large language model developed by OpenAI. I have been trained on a vast amount of text data to understand and generate human-like responses to various questions and prompts. You can use me by asking me any question or […]
What is crypto currency and how is it used?
Reading Time: < 1 minute Cryptocurrency is a digital or virtual currency that uses cryptography for security and operates independently of a central bank. It is a decentralized and peer-to-peer system that allows for secure, anonymous transactions without intermediaries like banks. The most well-known cryptocurrency is Bitcoin, but there are many other types of cryptocurrencies, including Ethereum, Litecoin, and Ripple. […]
Why good User Experience (UX) is required in Digital Marketing to reach optimal success.
Reading Time: 2 minutes As a Digital Marketer, I cannot stress the importance of User Experience (UX) in Digital Marketing enough. UX is how visitors interact with your website or application, encompassing everything from the design and layout to the site’s ease of use and responsiveness. UX is the key factor that drives engagement, conversion, and brand loyalty. In […]
Traditional Marketing in a Digital Age
Reading Time: 3 minutes Traditional Marketing in a Digital Age: Time-Forgotten Methods That Still Work Today, the office has become a place for innovation. The new age of business operations is evolving quickly from data mining to remote work. These changes affect marketing as well. Remember not to abandon effective traditional marketing tactics as your company shifts to digital […]
What are Web 3 Domains?
Reading Time: < 1 minute Web 3 domains, also known as decentralised or blockchain domains, are digital assets built on the decentralised web (Web 3). These domains are stored on a decentralised, blockchain-based platform rather than a centralised domain name system (DNS) like traditional domains. Web 3 domains are unique, human-readable names that can identify and access various types […]